Raees glasses become a craze

raees-glasses

The Raees spectacles

The makers of Shah Rukh Khan starrer Raees have come up with a very unique promotional gimmick. The dialogue of SRK in the film, “Battery nahi bolneka” was recently released and has already started becoming a part of masses’ vocabulary! Although the latest promo shows SRK bashing guys who tease him for wearing glasses and call him battery, in addition to the high dose of action, we also see a romantic “Battery sala” moment between Mahira and SRK!

To take this forward, the makers decided on making more glasses which can be distributed among members from the press. Raees is helmed by Rahul Dholakia and also stars Nawazuddin Siddiqui and Mahira Khan.

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About digantaguha

To introduce myself, I am a journalist, blogger and have also taught Political and Sports Journalism in the Future Media School in Kolkata. I am currently working with Sports News Crunch as a Consulting Editor and as a Guest Faculty at the Techno India University. Over all, I have around 15 years of experience as a journalist having worked with esteemed publications like Hindustan Times, Business Standard, The Pioneer and others. You can contact me at diganta2211@gmail.com. Diganta Guha
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