Vivek and Swara launch Hawa Badlo


Vivek Oberoi ((third from left) and Swara Bhaskar (fifth from left) at the theatrical release of Hawa Badlo


Vivek Oberoi on the microphone

We feel for army jawans who lose their lives defending the country. But at times, we remain indifferent to the thousands of traffic cops who risk their lives to make our lives comfortable. To drive home the message actors Vivek Oberoi, Kalki Koechlin, Vir Das, Swara Bhaskar and Govind Namdev feature in a hard-hitting video, Hawa Badlo that raises questions on our conduct towards traffic cops. The screening of video highlighting the issue of air pollution in collaboration with Vivek’s ONE Foundation and Gas Authority of India Limited (GAIL) was held today across PVR chains in Mumbai.

Present at the event were Vivek and Swara along with Milind Bharambe, Joint Commissioner of Mumbai Police, among others. Said Vivek, “Whenever we look at the traffic cops, we feel that they are not doing their work properly, they will be corrupt but did we ever think what they are going through? They bare pollution and breathe it continuously which is very contagious to their lungs but we never think about them and their family. They don’t have a lavish life like sitting in an air conditioned car.”

And he added, “All I want us to do is – respect them. When we thought about the idea of masks, Gas Authority of India and Mumbai Police showed us a great support. I always keep telling to my 4 year old son that whenever you look at the cop, just smile at him. Now, whenever he is with me and looks at the cop, he smiles at them and salute.” Indeed a noble idea that should be lauded!


About digantaguha

To introduce myself, I am a journalist, blogger and have also taught Political and Sports Journalism in the Future Media School in Kolkata. I am currently working with Sports News Crunch as a Consulting Editor and as a Guest Faculty at the Techno India University. Over all, I have around 15 years of experience as a journalist having worked with esteemed publications like Hindustan Times, Business Standard, The Pioneer and others. You can contact me at Diganta Guha
This entry was posted in Films, Social Work and tagged , , , , , , , , . Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s